How to Think About Social Media Content

Thoughts not to think about your content:

• I only got 6 likes

• I can’t post too much or I’ll annoy people

• I don’t want to bother people

• I need to post at a certain time

• I don’t want to be salesy

• What will my Great Aunt Elizabeth think if she sees this?

• I don't know what to say

• I've run out of content

• Any sentence that includes the word “algorithm”

Thoughts to definitely think about your content:

• Someone is waiting for my next post

• Anything I post will work

• Everything I create will be valuable to someone

• I don’t want anyone to miss out on the amazing thing I’m offering

• Someone checked to see if I had posted something the moment they woke up this morning

• People LOVE what I say/create

• People get excited when they see a notification from me

• Far more people are connected to me than I realise

• People are sending my content to their friends

• I know exactly what to say

• Everything I think about could be content

• No one does what I do the way I do it

• Woah, 6 likes?! That's a lot! Imagine if all of those people were in my living room! We’d have to borrow chairs from the neighbours!