Should You Cold Message People to Achieve Your Goals?
I’ve been getting some really good questions about cold messaging people to hit your goals.
Times to cold message people:
To connect with them
To ask them for help/advice
To ask them a question
To give appreciation/praise
To share an idea
To ask for a book foreword or a podcast interview
Times not to cold message people:
To sell them something
It’s totally okay if you’ve done this in the past – I was taught to do this too!
But doesn’t it just feel so much better (and a lot less work) to let people come to YOU?
Here’s what to do to sell your stuff instead of cold messaging people:
Invite people from neutral, public spaces (supermarkets, coffee shops, networking events, Facebook Groups) to come to your space (your house, your newsletter, your Instagram profile, your email list) and offer them your product/service there, instead.
